- Established a three-tier design fidelity model (production code, Figma overlays, and an interactive Vercel prototype site) chosen by intent rather than default. Replaced single-fidelity handoffs with a system where each tier earns its use.
- Consolidated four legacy component libraries into one production design system used by every product surface.
- Designed the AI Writing Assistant end-to-end, including interaction, surface, and prompt engineering. Shipped for 26,000+ users across enterprise insurance carriers.
- Embedded design in engineering workflow by shipping production code alongside the team, not handoffs.
Experience
Design engineering leadership across an operator-and-founder career. Outcomes are quantified where they can be.
- Founded a studio framed as a sequence of hypothesis-led experiments. The pattern: write the question first, ship narrow, publish a continuation note or post-mortem either way.
- Currently running two experiments in beta (Wren) and ideation (Olllo); deferred a third (AI conversational interface, H-04) until v1 of the studio's public properties is locked.
- As fractional interim VP, held the design quality bar across an 80-person product org and represented design at PRD approval.
- Ran growth experiments, including a free-to-paid conversion test that lifted 28-day conversion +0.7% absolute and went GA.
- Built three new teams from zero (Design Systems / Ascent, Content Design, Internationalization) and hired the leaders for each.
- Built and led the Experience Design team from zero inside a Fortune 500 biotech.
- Created the company's first design system, consolidating tooling across biology, chemistry, clinical, and exec knowledge management.
- Reported to and partnered with C-level on platform consolidation strategy.
For recruiters↓ Resume (PDF)